Cold email infrastructure setup

Bad cold email setup burns domains before your offer ever gets tested.

I set up the sending domains, inboxes, authentication, warm-up, and limits so you can run outbound from infrastructure you control without risking your primary domain.

Get Setup — $497
The Problem

Most outbound breaks before prospects see the email.

Primary domains get burned

Founders send from the company domain, reputation drops, and normal business email starts inheriting the damage.

Emails land in spam

SPF, DKIM, DMARC, inbox age, and send limits are rushed, so campaigns look active while prospects never see them.

Domains hit blacklists

New mailboxes get pushed too hard too early, complaints stack up, and the domain becomes disposable before it produces signal.

Lead spend gets wasted

You pay for Apollo lists, enrichment, and operators, then send into damaged infrastructure that cannot reliably reach inboxes.

Cost of Sending 20,000 Emails Per Month

The stack is affordable. Burning it is expensive.

At volume, cold email infrastructure is a few hundred dollars a month. The real cost is misconfiguration: lost domains, lost inboxes, and weeks of sending to spam.

Item Typical Setup Monthly Cost
Sending domains 10-15 domains at $10-15/year each ~$10-20/month equivalent
Mailboxes 20-30 Google Workspace inboxes at $6/month ~$120-180/month
Sending platform Instantly or Smartlead ~$97-150/month
Lead data Apollo starter plan ~$49-99/month
Total operating cost 20,000 emails/month capacity $315-365/month

The $497 setup fee protects the part most people rush: domain strategy, authentication, inbox connection, warm-up, and sending limits before volume starts.

What You Get

A complete outbound sending foundation, handed off to you.

Secondary domains purchased and configured

Your primary company domain stays out of cold outbound.

SPF, DKIM, and DMARC fully authenticated

Core DNS records are configured correctly before sending starts.

One to three inboxes created and connected

Mailboxes are connected to your sending platform and ready for warm-up.

Automated warm-up configured

Your inboxes start building activity before you push outbound volume.

Safe sending limits set

Daily limits are configured to protect reputation as volume ramps.

Handoff doc delivered within 48 hours

You get the operating notes needed to run the infrastructure yourself.

Who This Is For

Built for operators who will run the campaigns themselves.

B2B founders

Running their own outbound and needing a clean setup before testing offers.

Agencies

Setting up outbound infrastructure for clients without making deliverability a guessing game.

Consultants

Tried DIY, got burned, and want the technical base fixed before sending again.

How It Works

Four steps. Setup only. You run it after handoff.

1

Submit details via form.

You send the business, domain, mailbox, and platform details needed for setup.

2

Jake configures domains and authentication.

Secondary domains, DNS, SPF, DKIM, and DMARC are handled correctly.

3

Inboxes are connected and warm-up starts.

Mailboxes are linked to your sending platform with safe limits in place.

4

Handoff call and documentation are delivered.

You get the operating notes and control the infrastructure from there.

About Jake

Operator-built infrastructure.

Jake builds automation systems for operators who care about clean process, reliable handoff, and systems they can control. This setup is for people who want to run outbound without destroying domain reputation before the campaign has a chance to work.

Pricing

Cold Email Infrastructure Setup

$497

One-time setup. You own a fully configured sending infrastructure that you control after handoff.

Get Setup — $497
FAQ

Operational questions before setup.

What is cold email infrastructure?

It is the technical sending base for outbound: secondary domains, inboxes, DNS authentication, warm-up, sending platform connection, and send limits.

Will you run the campaigns?

No. This is not a managed service. Jake sets up the infrastructure, documents it, and hands it off so you can operate your own outbound.

How many emails can I send per day?

It depends on the number of domains and inboxes, inbox age, warm-up status, and risk tolerance. The setup includes safe starting limits so volume can ramp without abusing new inboxes.

Do I need multiple domains?

Yes. Cold outbound should not run from your primary company domain. Secondary domains isolate risk and give you room to scale safely.

What happens after handoff?

You receive the setup documentation, understand the limits, and run the campaigns yourself. You control the domains, inboxes, sending platform, and lead data accounts.